In order to maintain the competitive market price at the same time to keep both good user experience and excellent product quality, iRULU takes the sales flattening strategy, which eliminate the middle steps of the sales link so that iRULU can be directly facing the terminal retail merchants. There are many levels in the traditional manufacturer sales link, from the national exclusive sales and local exclusive sales to the end-retailers and so on, each link shares some a profit. As a result, for keeping comperirive price advantage what end-retailers can do is reduce cost only, while which will increase the probability of unqualified product quality. What iRULU chooses is facing end-retailer directly. On the basis of guaranteeing the quality to control costs, iRULU and terminal retailers only keep low-profit, so that iRULU product keep competitive prices, and maintain quality as well.
iRULU launches a service of drop-shipping, which means that it is no need to send the bulk goods from China to overseas. Terminal retailers only need to submit orders and shipping address toof end customers, and Elephone will send directly from China to local end customers. Drop-shopping not only makes agents easier to join iRULU, also brought timeliness and economic advantages to agents.
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You can email us dropship#irulu.com for more help